Sub Product
Seaweed Wrapped Senbei, Traditional Soy Sauce Senbei
Raw Materials
Chicken Eggs, Salt, Wheat Flour
HS Code
190120
Last Updated
2026-05-09
Key takeaways for search and sourcing teams
- United States Senbei market intelligence page includes 0 premium suppliers.
- 5 sampled export transactions for United States are summarized.
- 45 export partner companies and 1 import partner companies are mapped for Senbei in United States.
- Wholesale sample entries: 0; farmgate sample entries: 0.
- 5 export partner countries and 5 import partner countries are ranked.
- Latest reference year in this page dataset is 2024.
- Page data last updated on 2026-05-09.
Senbei Export Supplier Intelligence, Price Trends, and Trade Flows in United States
45 export partner companies are tracked for Senbei in United States. Use Supply Chain Intelligence company profiles and analytics to validate exporter coverage, partner quality, and route priorities.
Explore Senbei export intelligence in United States, including 5 sampled supplier transactions, monthly unit-price ranges, and partner-country trade flow patterns for HS Code 190120.
Scatter points are sampled from 100.0% of the full transaction dataset.
Sample Export Supplier Transaction Records for Senbei in United States
5 sampled Senbei transactions in United States include date, origin, and partner-country context to benchmark export prices and supplier trading patterns.
Senbei sampled transaction unit prices by date in United States: 2025-12-11: 3.47 USD / kg, 2025-09-11: 3.42 USD / kg, 2025-06-26: 3.40 USD / kg, 2025-06-02: 14.62 USD / kg, 2025-04-16: 14.91 USD / kg.
| Date | Reported Product | Unit Price | Exporter | Importer | |
|---|---|---|---|---|---|
| 2025-12-11 | PAN ******* ****** ******* ** ***** | 3.47 USD / kg | (United States) | (Mexico) | |
| 2025-09-11 | PAN ******* ****** ******* ** ***** | 3.42 USD / kg | (United States) | (Mexico) | |
| 2025-06-26 | PAN ******* ****** ******* ** ***** | 3.40 USD / kg | (United States) | (Mexico) | |
| 2025-06-02 | NOR* **** ****** ********** *** ***** **** ******* ******* **** **** ******* ******* ** ***** ***** ***** **** * | 14.62 USD / kg | (United States) | (Peru) | |
| 2025-04-16 | ITE* ***** ****** ******* ******** ***** * ** ** **** ** * ** ** *** ******** ***** ******** | 14.91 USD / kg | (United States) | (Mexico) |
Top Senbei Export Suppliers and Companies in United States
Review leading exporter profiles and benchmark them against 45 total export partner companies tracked for Senbei in United States. Use Supply Chain Intelligence company profiles and analytics to shortlist sourcing and export partners faster.
(United States)
Latest Export Transaction: 2026-04-07
Employee Size: 11 - 50 Employees
Industries: Food Wholesalers
Value Chain Roles: Distribution / Wholesale
(United States)
Latest Export Transaction: 2026-04-07
Industries: Food Wholesalers
Value Chain Roles: TradeDistribution / Wholesale
(United States)
Latest Export Transaction: 2026-04-07
Employee Size: 11 - 50 Employees
Sales Revenue: USD 10M - 50M
Industries: Food Services And Drinking PlacesBeverage ManufacturingFood Wholesalers
Value Chain Roles: Distribution / WholesaleTrade
(United States)
Latest Export Transaction: 2026-04-07
Industries: Food Manufacturing
Value Chain Roles: Food Manufacturing
(United States)
Latest Export Transaction: 2026-04-07
Industries: Online Retail And Fulfillment
Value Chain Roles: Others
(United States)
Latest Export Transaction: 2026-04-07
Industries: Brokers And Trade AgenciesFood WholesalersOthers
Value Chain Roles: TradeLogisticsDistribution / Wholesale
United States Export Partner Coverage
45 companies
Total export partner company count is a core signal of United States export network depth for Senbei.
Exporters and importers can open Supply Chain Intelligence company profiles and analytics to assess Senbei partner concentration, capacity signals, and trade relevance in United States.
Annual Export Value, Volume, and Supplier Market Size for Senbei in United States (HS Code 190120)
Analyze 3 years of Senbei export volume and value in United States to evaluate supplier market growth, seasonality, and trade volatility.
| Year | Volume | Value |
|---|---|---|
| 2024 | 307,133,332 | 627,957,742 USD |
| 2023 | 285,423,613 | 618,903,639 USD |
| 2022 | 280,652,132 | 585,706,290 USD |
Top Destination Markets for Senbei Exports from United States (HS Code 190120) in 2024
For 2024, compare export volume and value across the top 5 destination countries for Senbei exports from United States.
| Rank | Country | Volume | Value |
|---|---|---|---|
| 1 | Canada | 95,543,813 | 247,415,520 USD |
| 2 | Mexico | 110,253,302 | 178,944,469 USD |
| 3 | South Korea | 9,528,478 | 23,577,644 USD |
| 4 | Japan | 12,319,585 | 15,487,906 USD |
| 5 | Guatemala | 6,145,974 | 12,420,192 USD |
Senbei Import Buyer Intelligence and Price Signals in United States: Buyers, Demand, and Trade Partners
1 import partner companies are tracked for Senbei in United States. Exporters and importers can use Supply Chain Intelligence company profiles and analytics to analyze buyer demand, partner density, and downstream channels.
Scatter points are sampled from 34.0% of the full transaction dataset.
Sample Import Transaction and Price Records for Senbei in United States
5 sampled Senbei import transactions in United States provide date, origin, and trade-country context to benchmark price levels and demand-side trading patterns.
Senbei sampled import transaction unit prices by date in United States: 2026-02-27: 4.27 USD / kg, 2026-02-19: 4.27 USD / kg, 2026-02-12: 2.67 USD / kg, 2026-02-06: 6.61 USD / kg, 2026-02-06: 2.66 USD / kg.
| Date | Reported Product | Unit Price | Exporter | Importer | Origin | |
|---|---|---|---|---|---|---|
| 2026-02-27 | RIC* ******* | 4.27 USD / kg | (-) | (-) | - | |
| 2026-02-19 | RIC* ******* | 4.27 USD / kg | (-) | (-) | - | |
| 2026-02-12 | WAN* **** ****** **** ******* * **** **** ****** **** ******* * ******** ****** ** **** **** ****** ****** **** ******* * ******** ****** *** * *** ***** ******************** *** ***** ********************* *** | 2.67 USD / kg | (-) | (-) | - | |
| 2026-02-06 | JAP***** ***** **** ******* *** *** * ** ****** ******** ****** ** ***** **** ******** ******* ******* | 6.61 USD / kg | (-) | (-) | - | |
| 2026-02-06 | WAN* **** ****** ****** **** ******** * **** **** ****** ****** **** ******** * ******** ****** *** *** **** | 2.66 USD / kg | (-) | (-) | - |
Top Senbei Buyers, Importers, and Demand Partners in United States
Review leading buyer profiles and compare them with 1 total import partner companies tracked for Senbei in United States. Exporters and importers can use Supply Chain Intelligence company profiles and analytics to evaluate demand-side partner fit.
(United States)
Latest Import Transaction: 2026-04-07
Employee Size: 51 - 100 Employees
Sales Revenue: USD 10M - 50M
Industries: Food WholesalersFood Packaging
Value Chain Roles: Distribution / WholesaleTrade
United States Import Partner Coverage
1 companies
Import partner company count highlights demand-side visibility for Senbei in United States.
Use Supply Chain Intelligence analytics and company profiles to identify active Senbei importers, distributors, and buyer networks in United States.
Annual Import Value, Volume, and Demand Size for Senbei in United States (HS Code 190120)
Track 3 years of Senbei import volume and value in United States to assess demand growth and market momentum.
| Year | Volume | Value |
|---|---|---|
| 2024 | 160,535,879 | 462,105,434 USD |
| 2023 | 152,972,777 | 450,945,007 USD |
| 2022 | 151,100,896 | 406,240,922 USD |
Top Origin Supplier Countries Supplying Senbei to United States (HS Code 190120) in 2024
For 2024, compare import volume and value across the top 5 origin supplier countries supplying Senbei to United States.
| Rank | Country | Volume | Value |
|---|---|---|---|
| 1 | Canada | 128,158,580 | 352,183,944 USD |
| 2 | South Korea | 7,599,864 | 25,268,469 USD |
| 3 | France | 5,202,350 | 22,651,678 USD |
| 4 | Mexico | 4,155,357 | 7,620,222 USD |
| 5 | Belgium | 1,835,851 | 7,383,378 USD |
Classification
Product TypeProcessed Food
Product FormShelf-stable packaged
Industry PositionPackaged Snack Food
Market
Senbei (Japanese-style rice crackers) in the United States is a niche packaged-snack category sold mainly through Asian-grocery and specialty retail, with additional availability via mainstream retailers and e-commerce. Market access and continuity are strongly shaped by FDA food-safety/import controls (FSVP, prior notice) and labeling/allergen compliance for packaged foods.
Market RoleImport-dependent consumer market (domestic production exists but is not quantified in this record)
SeasonalityYear-round retail availability typical for shelf-stable packaged snacks; demand can be promotion-driven rather than harvest-driven.
Specification
Physical Attributes
- Low-moisture, crisp texture; quality is highly sensitive to moisture uptake after opening or if packaging seal integrity fails.
Compositional Metrics
- Sodium content and declared allergens (e.g., wheat, soy, sesame where used) are frequent buyer/consumer scrutiny points in the U.S. packaged-snack context.
Packaging
- Moisture-barrier film packaging (often with individual wraps) to maintain crispness during distribution and retail handling.
Supply Chain
Value Chain
- Rice/rice flour & binders → dough/masa preparation → shaping → drying → baking/grilling (or frying, formulation-dependent) → seasoning/coating → cooling → packaging (moisture barrier) → importer/distributor warehousing → retail/e-commerce
Temperature
- Ambient distribution is typical; avoid heat abuse that can soften texture, accelerate rancidity in oil-containing variants, or damage packaging seals.
Atmosphere Control
- Moisture control is critical; oxygen/moisture barrier packaging and desiccant use (where applied) support texture stability.
Shelf Life
- Shelf life is primarily limited by moisture ingress (loss of crispness) and oxidation/rancidity risk in oil-containing variants; lot coding supports recall readiness.
Freight IntensityMedium
Transport ModeSea
Risks
Regulatory Entry HighFDA import detention or refusal due to labeling/allergen noncompliance or inadequate importer verification (FSVP) can block or severely delay senbei shipments at the U.S. border.Run a pre-shipment compliance checklist covering FDA labeling (ingredients/allergens/Nutrition Facts as applicable), maintain complete FSVP documentation for the foreign supplier, and ensure consistent product descriptions across customs and FDA prior-notice filings.
Allergen Labeling MediumUndeclared or inconsistently declared allergen-related ingredients (commonly wheat/soy/sesame depending on recipe and seasoning) can trigger recalls, retailer delistings, and border actions.Validate allergen mapping and label proofs against the finished formulation (including seasoning/coating), and implement robust change-control for any ingredient substitutions.
Logistics MediumOcean freight volatility and long lead times can pressure margins and increase out-of-stock risk for imported packaged snacks, especially for moderate bulk-to-value items like crackers.Use rolling demand forecasts, safety stock at U.S. warehouses, and flexible incoterms/routing options; qualify multiple approved suppliers where feasible.
Forced Labor Compliance MediumIf any portion of the supply chain touches forced-labor risk areas, CBP enforcement actions (including under UFLPA) can disrupt clearance and require extensive traceability evidence.Conduct origin and supply-chain mapping for inputs and processing, keep auditable traceability records, and align supplier contracts to provide documentation needed for CBP inquiries.
Sustainability
- Packaging waste and recyclability expectations for flexible snack packaging in U.S. retail programs can drive buyer requirements and reformulation/packaging changes.
- Transport footprint scrutiny can be higher for imported shelf-stable snacks versus domestically produced alternatives, depending on retailer ESG policies.
Labor & Social
- If sourcing involves high-risk jurisdictions or inputs, U.S. forced-labor enforcement (including UFLPA-related scrutiny) can disrupt import clearance; importers may need supply-chain due diligence and traceability evidence depending on origin and inputs.
Standards
- SQF
- BRCGS Food Safety
- FSSC 22000
FAQ
What are the common U.S. import compliance steps for packaged senbei?Typical steps include submitting FDA Prior Notice before arrival, filing a customs entry in CBP’s ACE system, and ensuring the U.S. importer meets FDA Foreign Supplier Verification Program (FSVP) obligations for the foreign supplier. Labeling compliance is often checked, and FDA may sample or examine shipments at entry.
What is the most common deal-breaker risk for senbei shipments entering the United States?The biggest blocker is FDA import detention or refusal tied to labeling/allergen issues or gaps in importer verification (FSVP). These issues can stop clearance and require corrective actions such as relabeling, additional documentation, or re-export.
Sources
U.S. Food and Drug Administration (FDA) — FSMA Foreign Supplier Verification Programs (FSVP) for importers (21 CFR Part 1, Subpart L)
U.S. Food and Drug Administration (FDA) — Prior Notice of Imported Food requirements (21 CFR Part 1, Subpart I)
U.S. Food and Drug Administration (FDA) — Food labeling requirements (21 CFR Part 101) and FDA labeling guidance
U.S. Customs and Border Protection (CBP) — ACE/entry filing and U.S. customs clearance procedures for imported goods
United States International Trade Commission (USITC) — Harmonized Tariff Schedule of the United States (HTSUS)
Analyst model inference (no verifiable public source identified) — U.S. retail/distribution channel hypothesis for senbei availability
U.S. Customs and Border Protection (CBP) — Uyghur Forced Labor Prevention Act (UFLPA) enforcement guidance and trade compliance notices
Other Senbei Country Markets for Supplier, Export, and Price Comparison from United States
Compare Senbei supplier coverage, trade flows, and price benchmarks across countries related to United States.
Canada
Colombia
South Korea
Netherlands
Chile
Thailand
Brazil
Costa Rica
United Arab Emirates
India
Australia
Bolivia
All related country market pages: Canada, Colombia, South Korea, Netherlands, Chile, Thailand, Brazil, Costa Rica, United Arab Emirates, India, Australia, Bolivia, France, Turkiye, Bahrain, Germany, New Zealand, Cambodia, Kazakhstan, Philippines, Belgium, Taiwan, United Kingdom, Italy, Austria, Mongolia, Poland, Spain, Vietnam, Mexico, Greece, Denmark, China, Malaysia, Singapore, Argentina, Switzerland, Japan, Ireland, Nicaragua, Sweden, Hungary, Czechia, Portugal, Saudi Arabia, Paraguay, Romania, Hong Kong, Norway, Finland, Lithuania, Estonia, Croatia, Slovakia, Bulgaria, Guatemala, Serbia, South Africa, Indonesia, Kuwait, Latvia, Slovenia, Luxembourg, Andorra, Albania, Armenia, Azerbaijan, Bosnia and Herzegovina, Barbados, Burkina Faso, Burundi, Benin, Bermuda, Brunei, Bahamas, Botswana, Belize, Democratic Republic of the Congo, Ivory Coast, Cuba, Cyprus, Dominican Republic, Ecuador, Egypt, Ethiopia, Fiji, Gabon, Gambia, Honduras, Israel, Iran, Iceland, Jamaica, Jordan, Kenya, Kyrgyzstan, Laos, Sri Lanka, Liberia, Lesotho, Morocco, Moldova, Montenegro, Madagascar, Macedonia, Myanmar [Burma], Macao, Malta, Mauritius, Maldives, Malawi, Mozambique, Namibia, Niger, Nigeria, Nepal, Oman, Panama, Peru, Pakistan, Qatar, Senegal, El Salvador, Swaziland, Togo, Tunisia, Tanzania, Ukraine, Uganda, Uruguay, Uzbekistan, Saint Vincent and the Grenadines, Zambia, Zimbabwe
Related Senbei Product Categories
Browse parent, sub, derived, and raw-material product market pages related to Senbei.
Sub products: Seaweed Wrapped Senbei, Traditional Soy Sauce Senbei
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