Six agricultural cooperatives from Jinju, Gyeongnam, and the Jinju Strawberry Special Sales Support Team have held a special sales event in Ho Chi Minh City, Vietnam, to introduce 'Jinju Dream Strawberries' with the goal of expanding in the Vietnamese market. The event, held at local Korean marts, included an MOU signing ceremony for increased export channels and a $2.6 million strawberry export agreement with K&K Global Trading, the operator of K-Market. In 2020, Jinju Dream strawberries accounted for approximately 77% of the $7 million in Korean strawberries exported to Vietnam. The teams plan to continue finding new markets for agricultural products from Korean cooperatives in Vietnam.