The European Union Intellectual Property Office (EUIPO) has selected producer groups from Brazil, Argentina, and Paraguay to receive expert guidance on Geographical Indications (GIs) through the AL-INVEST Verde DPI project, funded by the European Commission. This six-month program includes both in-person and virtual sessions aimed at helping these groups optimize the use of GIs to differentiate their agri-food products and promote sustainable development. The initiative, developed in collaboration with national institutions, will cover topics such as product narratives, market access requirements, and compliance with the EU Anti-Deforestation Regulation, ultimately aiming to expand market opportunities for GI products, especially in Europe.