Asia and the Middle East: Two "very attractive" markets for Michoacán's Mangoes

By: Francisco Seva Rivadulla, international agribusiness journalist (Agraria.pe) The mangoes from Michoacán (Mexico) continue to diversify their export markets. In addition to the main market, which is the United States, the Michoacán mango industry continues to set its sights on other attractive markets such as Asia and the Middle East. For the director of the III International Mango Forum, Ramiro Serrato, "the Michoacán mango continues to develop diversification strategies, and without a doubt, in addition to the United States and Europe, there is now a great interest in the markets of Asia and the Middle East." Within the same context, Ramiro Serrato also points out that "Michoacán mangoes have a great quality, a magnificent flavor, and a high level of food safety. It would be very enriching if our mangoes had a seal of quality or an autochthonous quality brand, since with this initiative we could position ourselves better in new export markets." Growing more in the USA and ...