In 2020, Ecuador exported 17.5 million boxes of bananas to China, earning $156 million, but this figure dropped to 10.9 million boxes and $89 million by November 2021, marking a 37.71% decrease. Following the signing of a trade agreement with China, exports are projected to rise to 53.6 million boxes, generating $312 million over two years. Ecuador's Executive Director of the Association of Banana Exporters (AEBE), José Antonio Hidalgo, emphasizes the importance of negotiating competitive products like bananas and shrimp to increase and diversify exports. The trade agreement is seen as a step towards sector competitiveness by Juan José Pons, coordinator of the Banana and Plantain Cluster of Ecuador.