US: California Nurseries presents its free marketing model for raspberries

Published Jun 19, 2024

Tridge summary

Viveros California introduced a new raspberry variety called VICA Alegría at the Red Fruit Congress in Huelva. This variety is adaptable to various climates and lands, producing high-quality fruit nearly year-round. It features large conical fruits with a medium red color and an average brix of 9.5º. Both VICA Alegría and another variety, VICA Abril, are available for free marketing, allowing farmers to sell without club restrictions. Viveros California, with over 40 years of experience, aims to boost competitiveness and meet new agricultural challenges.
Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

VICA Alegría has officially seen the light at the Red Fruit Congress that is being held this Wednesday and Thursday in Huelva. The new raspberry variety, arising from the Viveros California breeding program, adapts very well to the various climatic conditions - tests have been carried out with up to five planting dates, between May and August and with different pruning times - and to the varied lands, demonstrating their plasticity and rusticity, offering a strong ascending character and great ease of harvesting. Alegría is a raspberry with a large conical fruit, in a medium red color, with an average brix of 9.5º (which measures the degree of sugar) on average. It is emerging as the best option for the different areas of Huelva and Portugal, as it fits very well with the traditional management of the area for double-harvest primocane varieties. All of this will allow for high quality fruit almost all year round, giving producers the opportunity to increase their competitiveness ...
Source: Campocyl

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