Check out french fries: After first venturing into hydroponics, a young family business from Misiones began to produce the pr

In Candelaria, a few kilometers from Posadas, two young graphic designers decided to transform their life project into a productive experience that stands out for innovation and pride in local food production. Hugo Herrera and Ivana Matvichuk are the founders of Raiza, a family business that was born in the midst of the pandemic with the incorporation first of the hydroponic system for the production of leafy vegetables, then with the development of a comprehensive line of frozen plant-based products and which now reaches the national market with flavored cassava chip snacks, the first of their kind made in Argentina. “A health problem in the family led us to rethink what we were looking for. We had seen the hydroponic system in Brazil and it caught our attention. In the capital area, almost nobody had incorporated it, so we decided to train and we launched into production,” recalls Hugo Herrera in an interview with Bichos de Campo about those beginnings of Raiza. For months, ...