Argentina: Cherry conquers the markets and consumers

The cherry is one of the most sought-after fruits by markets, especially Asian ones, which symbolize good luck and prosperity. According to Infobae, in the 2023-2024 season, world production reached a historic high of 4.958 million tons, while Argentina exported more than 7,192 tons. Consumption continues to grow. Is it its vibrant color, sometimes tinged with violet or burgundy tones? Or its elegant and refined flavor, which has made it a delicacy that conquers international markets. The cherry is a tree that requires very specific conditions to thrive. For example, it needs cold winters to activate its rest cycle, but at the same time, it is vulnerable to late frosts and excessive rain during the harvest, which can ruin production. Cherries in Argentina are harvested from October to February, depending on the province, allowing for a long harvest season. Climate and soil quality, which must be well drained, are crucial factors for tree health and fruit quality. However, the ...