China launches ten-year plan to boost grain consumption

The 2024-2035 action plan jointly issued by the National Food and Strategic Reserve Administration and other government departments encourages companies and private capital to set up development funds to support the grain industry. “By 2035, people’s awareness of cereals will improve significantly, their share in residents’ diets will increase substantially, and consumption levels will match China’s economic and social development,” various government agencies said. As part of the plan, China said it will “vigorously promote” the health benefits of consuming cereal crops and will recommend cereal products in food recommendations, especially in government offices, campuses and military camps. “By 2035, people’s awareness of cereal crops will be greatly improved, their proportion in residents’ diets will increase significantly, and consumption levels will be in line with China’s economic and social development,” various government agencies said. As part of the plan, China said it ...