In the 2023/24 season, Egypt ranked as the second largest exporter of fresh strawberries to Malaysia and Singapore, with exports expected to reach over 1.5 thousand tons, which is two-thirds higher than the average export volume over the past five seasons. Singapore and Malaysia, despite being small markets, import 6-7 thousand tons of fresh strawberries annually. Hong Kong, Thailand, Australia, and the USA are also significant suppliers of fresh strawberries to these markets. Egypt's main competitors in these markets are South Korea and other suppliers like Australia and the USA. A detailed analysis of the fruit and vegetable market in Southeast Asia for suppliers from Egypt and Morocco will be provided in an online training on August 7.