The European Commission forecasts a 0.5% annual growth in EU poultry production from 2022-2024 to 2023-2025, driven by consumer demand for healthy and affordable protein, with continued growth expected until 2035, increasing production by 770,000 tonnes. Despite challenges like stricter environmental regulations and avian influenza, EU poultry exports are projected to grow by 0.8% annually, bolstered by strong markets in the UK, Sub-Saharan Africa, and some Asian countries. Prices are anticipated to stabilize and rise to €2,730/t by 2035 due to sustained demand, although the price-gap between EU and global production costs may present competitive challenges in export markets.