Exporting over thousands of nautical miles: How Morocco and Egypt compete in the frozen strawberry market in Australia

Egypt and Morocco are among the largest players in the frozen berry market in the world, annually included, for example, in the list of the top five most important global exporters of frozen strawberries. The main markets for both Egyptian and Moroccan traders are in the EU, but both countries are gradually expanding their list and trying to diversify their sales areas. At the same time, as EastFruit reports, the list of such countries may include quite long-distance destinations, located thousands of nautical miles from freezing plants in Egypt or Morocco. Australia can be considered one such example, where exporters from Egypt and Morocco not only successfully compete with local freezers, but also with suppliers from China or Chile. For 2019-2023 Morocco increased exports of frozen strawberries to the Australian market by 84% to 850 tons, and Egypt more than tripled its frozen supply to 530 tons. Accordingly, these two North African countries took fourth and fifth place in the ...