Despite the dry season, pineapple fields in Tan Phuoc district, Tien Giang province are flourishing due to adequate water storage and technical advancements. Currently, about 40% of the pineapple fields have been harvested and sold at prices ranging from 9,000 VND to 9,500 VND/kg, generating a profit of over 4,000 VND per kilogram. With over 15,000 hectares dedicated to pineapple farming, the high and stable prices have significantly improved the income and living standards of local farmers in this historically commercial pineapple farming region.