Fitó Seeds strengthens its commitment to watermelon with quality varieties, adaptability, and production.

With a catalog focused on internal quality, productivity, and adaptability, the seed brand manages to improve its offering of triploid watermelons in the peninsula, providing effective agronomic solutions in the face of climate change and new market demands. A varietal strategy based on three pillars: high internal quality, adaptability to the environment, and high productivity. Although the company's trajectory has been longer in melons, in recent years it has managed to consolidate an offering of triploid watermelons that responds to both the demands of the farmer and the preferences of the consumer. "At Fitó we work to develop varieties that guarantee the best production for the farmer and quality for the consumer. That is the balance we seek," said José Antonio Zafra, commercial technician for watermelon at Semillas Fitó. The big novelty of this campaign is Amaral, a Crimson type variety, also of microseed, and with an outstanding internal quality. "We are convinced that ...