Gangwon Hanwoo, a premium brand of Gangwon Special Self-Governing Province (CEO Ji Jeong-min), has fired the starting gun for its entry into the Middle Eastern market. On the 18th, Gangwon Hanwoo participated in the 'K-FOOD FAIR' hosted by the Korea Agro-Fisheries & Food Trade Corporation (aT) at the Dubai Jumeirah Beach Exhibition Center and announced the signing of a memorandum of understanding (MOU) with iNDOGUNA, a prominent local food distribution company. This agreement is a strategic partnership aimed at introducing Gangwon Hanwoo's superior quality to Middle Eastern consumers and expanding exports by securing local distribution channels. iNDOGUNA is a company with an extensive distribution network within the United Arab Emirates and a representative airline of the Arab Emirates.