Germany is a potential market for Peruvian functional products
Germany
Peru
Published Nov 12, 2021
Tridge summary
In order to identify commercial opportunities for Peruvian functional foods in Germany, the Global Business and Economics Research Center of the CIEN-ADEX Exporters Association, in collaboration with the Swiss Import Promotion Program (SIPPO) and the international consulting firm Globally Cool, developed a market study on value-added foods based on ginger (kion), cocoa, maca, quinoa, and turmeric. Functional foods are those that, in addition to their nutritional value, contain biologically active components that provide some added and beneficial effect on health and reduce the risk of contracting certain diseases. CIEN-ADEX's Head of Consulting and Projects, Lizbeth Pumasunco, highlighted the current global healthy trend, particularly among German consumers, something that was reflected in the Biofach 2020 food fair, the most important in Europe. “According to information from Euromonitor, 61% of the German population exercises on a weekly basis, 45% consume supplements and food supplements, and have a habit of consuming herbs in order to combat stress," he explained.
Original content
In order to identify commercial opportunities for Peruvian functional foods in Germany, the Global Business and Economics Research Center of the CIEN-ADEX Exporters Association, in collaboration with the Swiss Import Promotion Program (SIPPO) and the international consulting firm Globally Cool, developed a market study on value-added foods based on ginger (kion), cocoa, maca, quinoa and turmeric. Functional foods are those that, in addition to their nutritional value, contain biologically active components that provide some added and beneficial effect on health and reduce the risk of contracting certain diseases. CIEN-ADEX's Head of Consulting and Projects, Lizbeth Pumasunco, highlighted the current global healthy trend, particularly among German consumers, something that was reflected in the Biofach 2020 food fair, the most important in Europe. "According to information from Euromonitor, 61% of the German population exercises on a weekly basis, 45% consume supplements and food ...
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