The article provides an overview of the tomato production in the European Union, highlighting a slight decrease in yields last year, with variations across member states. It mentions an increase in production in Poland due to large investments and stable production in other states. The focus on smaller tomato types is noted. The article also covers the vegetable production in Hungary, detailing the cultivation practices and market trends. A case study is provided about a farmer, György Styecz, who has been growing tomatoes for two decades, emphasizing the quality and demand for superior vegetables. The farmer's sales channels and investment plans, including the use of a thermal well for year-round cultivation and plans to expand greenhouse space, are discussed.