The article highlights the start of the harvest season for jujubes in Demirci district, Manisa, where the fruit has been given a geographical indication. Farmers use a method to collect ripe jujubes and then dry them for distribution across the country. The district has seen an annual increase in jujube production since its registration last year, with the goal of reaching 250 tons in 2023. Despite the potential yield decrease due to drought, support projects are in place to enhance jujube cultivation.