Hwacheon Tomato Festival... 120,000 visitors in the midst of a heatwave, a great success

Published Aug 8, 2025

Tridge summary

[Korean Farmers and Fishermen Newspaper Reporter Lee Woo-jung] The 2025 Huacheon Tomato Festival, held over three days from August 1 to August 3 in Sannae-myeon, Huacheon County, concluded successfully. Sponsored by the Huacheon Hwaaksan Tomato Farmers Cooperative, Ottogi Corporation, and Public Shopping, and supported by the NH Nonghyup Huacheon Branch and Huacheon Agricultural Cooperative, the festival attracted around 120,000 tourists despite the ongoing heat wave of over 30°C. Notably, around 1,800 foreign tourists also visited the festival, demonstrating the popularity and strength of the Huacheon Tomato Festival. Now in its 21st year, the 2025 Huacheon Tomato Festival aims to enhance the value of the region's specialty product, tomatoes, through various activities and events.

Original content

From August 1st to 3rd, the 2025 Hwacheon Tomato Festival, held in Sannae-myeon, Hwacheon County, concluded successfully over three days. Sponsored by the Hwacheon Hwaaksan Tomato Farmers Association, Ottogi Corporation, and Public Shopping, and supported by the NH Nonghyup Hwacheon Branch and Hwacheon Nonghyup, the festival attracted around 120,000 tourists despite the ongoing heat wave of over 30°C, creating a sea of people. Notably, around 1,800 foreign tourists also visited the festival, demonstrating the popularity and strength of the Hwacheon Tomato Festival. Now in its 21st year, the 2025 Hwacheon Tomato Festival aims to increase the value of local specialty tomatoes, thereby boosting farmers' income and revitalizing the local economy. It is Hwacheon's representative summer festival. The festival site was organized into six themed areas: Performance Zone, Event Zone, Water Zone, Experience Zone, Market and Promotion Zone, and Military Zone, featuring various experiences, ...

Source: Agrinet