Iberian hams from Spain recognized in China as one of the 'Best High Quality Brands'

Published 2023년 7월 6일

Tridge summary

The Interprofessional of the Iberian Pig (ASICI) has announced that Iberico Ham has been recognized as one of the 100 Best High Quality Brands in China by the Southern Metropolis Daily, a prestigious media outlet in the country. This recognition highlights the quality and excellence of Iberian Ham and its positioning as a gourmet product in the Chinese market. China is considered a priority destination for the Iberian pig sector due to its growing middle class and increasing demand for imported European products with higher added value.
Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

The exclusivity and exquisiteness of Iberian Hams continue to arouse passions all over the world. And it is that, the Interprofessional of the Iberian Pig (ASICI), within the framework of the campaign "Iberian Hams of Spain, Ambassadors of Europe in the World", which has the support of the Ministry of Agriculture, Fisheries and Food and the EU; is proud to announce that Iberico Ham has been distinguished as one of the 100 Best High Quality Brands in China, a recognition granted by the Southern Metropolis Daily, one of the most prestigious media outlets in the country, at a ceremony held on last June 29 in Shanghai. For ASICI, this recognition is another clear manifestation of the intrinsic value that the product is acquiring in the international markets in which it is present: «it is a great honor that Iberian Ham has entered the list of the '100 Best High Quality Brands' in China. ” –says Raúl García, president of ASICI– “An achievement that focuses on the quality and excellence ...

Would you like more in-depth insights?

Gain access to detailed market analysis tailored to your business needs.
By clicking “Accept Cookies,” I agree to provide cookies for statistical and personalized preference purposes. To learn more about our cookies, please read our Privacy Policy.