Latin American bananas in jeopardy due to low prices in German supermarkets

게시됨 2025년 3월 19일

Tridge 요약

Colombian, Costa Rican, Ecuadorian, Guatemalan, Peruvian, and Dominican Republic banana producer and exporter associations have expressed opposition to German supermarket Kaufland's promotion offering 1 kilogram of Latin American bananas for €0.88, arguing that it undermines the sustainability of the banana sector. They contend that such offers hide the high costs of certification requirements and regulations imposed by European destination markets, and are a form of false advertising that disregards the real sustainable production practices. The associations accentuate the need for genuine commitment to sustainability from European supermarkets and authorities to ensure the economic sustainability of the banana industry.

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원본 콘텐츠

(Agraria.pe) The banana producer and exporter associations of Colombia, Costa Rica, Ecuador, Guatemala, Peru, and the Dominican Republic rejected the offer by the German supermarket Kaufland to offer consumers 1 kilogram of Latin American bananas for €0.88. In a joint statement, the industry indicated that this practice is detrimental to the sustainability of the banana sector, as it hides the reality of banana production in the region, which is increasingly constrained by certification requirements and regulations in destination markets that impose high costs on producers. Supermarkets and discount stores obscure the real efforts of sustainable and aesthetically pleasing production to inconsistent standards. From the sector's perspective, European supermarkets and discounters continue to offer empty rhetoric focused on sustainability, which is far from the reality of their actions and measures. Rather, they continue to demonstrate a lack of coherence and a real commitment, and ...

출처: Agraria