Migros, in collaboration with ESM: European Supermarket Magazine and Brand Finance, Europe's most prestigious retail publications, once again entered the top ranks in the 'Europe's Top 50 Strongest Food Retailers-2025' list. The brand, noted to have earned the highest reputation score among the companies on the list, maintained its AAA+ index rating from last year, raising its BSI (Brand Strength Index) score to 92.8.