Argentina's National Service for Agri-Food Health and Quality (Senasa) has issued a nationwide alert for the pest Orobanche cumana, previously detected in Bolivia and not present in Argentina. The pest poses a significant threat to sunflower cultivation, potentially leading to crop losses, increased production costs, and negative impacts on national and international trade. In response, Senasa has published Resolution 1347/2024, establishing a framework for prevention, detection, containment, and eradication of the pest, including mandatory reporting of any detection. An Interinstitutional Technical Committee will be led by the National Directorate of Plant Protection to coordinate actions and develop strategies for the pest's management.