A study by the University of California, Davis, found that 70% of private label avocado oils were either rancid or adulterated with other oils, as per 36 samples from 19 retail stores in the US and Canada. Despite the majority of the oils being sourced from Mexico, price did not guarantee quality and purity. The study monitors food adulteration daily and alerts customers to preventive measures through the Probase 360 database.