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China: Not just Thai basmati rice, Wuchang rice may not come from Wuchang

Rice
China
Published Mar 20, 2023

Tridge summary

China Business Daily (Reporter Ma Jia) "Thai fragrant rice is not produced in Thailand" was exposed by CCTV's "3.15" party this year, revealing the sales routine of rice products. Rice is often a "victim" of "impostors". Misuse of the "Wuchang Rice" signboard, use of quality inspection reports as origin reports, and mixed sales of true and false have always plagued the golden signboard of Wuchang Rice. Inside a supermarket (Photo by Tang Yan/China Business Daily) Does Wuchang Rice come from Wuchang City? However, it is often difficult to distinguish the authenticity of Wuchang rice, and the price is also uneven. Liu Mei (pseudonym), the sales director of the Wanrifu Rice Planting Professional Cooperative in Wuchang City, Heilongjiang, told reporters, "Only 5% of Wuchang rice products sold on the market —10% are genuine products. The rice planting area in Wuchang City is limited, and the total output is about one million tons, which is very small. However, the national sales volume is tens of thousands of tons every year, and the price is also chaotic.” China Business Daily The reporter entered "Wuchang rice" on e-commerce platforms such as Taobao and JD. There are hundreds of related products, and the delivery places are various, including Jiangsu, Harbin, Jilin, Anhui and other places, including COFCO Fulinmen and Qiaojiada. Hospital and other well-known brands. The reporter asked the customer service of the flagship stores of several brands, but none of them showed the proof of origin of the rice to consumers.

Original content

China Business Daily (Reporter Ma Jia) "Thai fragrant rice is not produced in Thailand" was exposed by CCTV's "3.15" party this year, revealing the sales routine of rice products. Rice is often a "victim" of "impostors". Misuse of the "Wuchang Rice" signboard, use of quality inspection reports as origin reports, and mixed sales of real and fake products have always plagued the golden signboard of Wuchang Rice. Rice shelves in a supermarket. (Photo by Tang Yan/China Business Daily) Does Wuchang Rice come from Wuchang City? Heilongjiang Wuchang rice has the reputation of "rice for a thousand years, tribute rice for a hundred years", and is sought after by many merchants and consumers. However, the Wuchang rice sold in the market is often difficult to distinguish between true and false, and the price is also uneven. Liu Mei (pseudonym), the person in charge of the sales business of the Wanrifu Rice Planting Professional Cooperative in Wuchang City, Heilongjiang, told reporters, "Only ...
Source: FoodChina
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