For agtech, 2025 was a demanding and highly focused year; the global and regional economic context forced a prioritization of execution, efficiency, and real results.
Original content
As every year comes to an end, it is time to take stock of what has been achieved and the prospects for what is to come. The agricultural sector is no exception to this moment, in a context where there are growing expectations for the greater opening of new export markets and a gradual reduction in tax pressure. In this scenario, the incorporation of new technologies, which has accelerated in recent years, will undoubtedly be key for the sector to boost its production and take full advantage of this favorable climate. In 2025, artificial intelligence (AI) began to move from theory to practice within the agricultural sector. After several years of expectations, the sector refocused on what really matters: which technologies generate concrete and verifiable value in the field. Agriculture remains a high-risk business, where nothing is adopted just because it is new. In this context, solutions aimed at better understanding the environment, integrating complex data, and reducing ...
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