The Cooperativa Agraria Norandino cooperative plans to export 2,500 tons of panela, a increase of 56.2% compared to the 1,600 tons shipped in 2019. The majority of the panela will be exported to Italy and France. The panela produced by the cooperative is organic and has Fair Trade and Organic SPP certifications, allowing for higher prices. The cooperative's panela is more natural and contains more nutrients than refined sweeteners.