Peruvian tea enters the international market after completing its first export to France and Switzerland

Peru

France

Switzerland

Published Mar 19, 2022

Original content

(Agraria.pe) Peruvian tea enters the European market through the main door. This product from the valley of La Convención conquered the most demanding palates of the French and Swiss markets. After a year and a half of commercial promotion by the office of the Commission for the Promotion of Peru for Exports and Tourism (Promperú) in France, the first batch of green tea and black tea was exported to Paris. Despite the difficult global context, the French group Palais des Thés, dedicated to importing specialty teas from around the world, is betting on Peruvian tea as a niche launch that is linked to an origin that makes European consumers dream of teas of the Sacred Valley of the Incas. “This is the first step towards the internationalization of Peruvian teas, we are going towards the diversification of our exports. We have started by creating a demand for Peruvian tea in the gourmet segment in markets such as France and Switzerland”, comments Rosario Pajuelo, Commercial Counselor ...

Source: Agraria

What to read next

Port of Paranaguá moves more than 100 tons of soybeans per minute

CanalRural · Apr 24, 2024

Decrease in the area of straw cereal in France due to the rains

Agropopular · Apr 24, 2024

Soy: see how prices closed in Brazil and Chicago

CanalRural · Apr 24, 2024

In addition to China, meat exports also suffer from Europe and Chile

Agromeat · Apr 25, 2024

The US confirms that bird flu is already transmitted between cows and has contaminated their milk

Agromeat · Apr 25, 2024

Read more relevant content

Forecasting Supply Chain Impact after EUDR Implementation: Lessons learned from EUTR

Hyunwoo Lee · Apr 25, 2024

Implications of the EUDR for the Malaysian and Indonesian Palm Oil Industries upon Implementation

Benjamin Lategan · Apr 25, 2024

Export Performance of Chile’s Processed Fruits During Jan-24 and Feb-24

Xchel Perez · Apr 24, 2024

Ensuring Compliance and Sustainability in the Cocoa Industry: Collaboration with the Rainforest Alliance

Mzingaye Ndubiwa · Apr 24, 2024

The Bittersweet Story of Traceability and Ethical Sourcing Practices of Confectionery Industry Leaders

Sun Jae Lee · Apr 24, 2024

On-the-Ground Updates

Egypt's Fresh Garlic Prices Soared by 40% MoM in Apr-24 Amid Inflation and Currency Changes

Emad Kader · Apr 24, 2024

On-the-Ground Updates

Stable Bread Prices in Egypt Despite 10% MoM Drop in White Wheat Prices

Emad Kader · Apr 24, 2024

Impact of Weather Events on Ecuador's Agricultural, Productive, and Energy Sectors

Gabriela Cabezas · Apr 23, 2024

By clicking “Accept Cookies,” I agree to provide cookies for statistical and personalized preference purposes. To learn more about our cookies, please read our Privacy Policy.