Raspberry would be a new product with export potential in Peru

The Peruvian Foreign Trade Society (ComexPerú) anticipates that raspberries could become a significant export earner for Peru, following the success of blueberries. Despite current low-volume exports, the entry of Peruvian raspberries into the US market, a major step towards mass exportation, could greatly boost Peruvian agroindustrial companies' interest in the crop. In 2019, the US imported raspberries for USD 1.36 million, marking a 20% increase from the previous year, and this trend is expected to persist. However, Peruvian exporters face competition from Mexico, which currently dominates the US raspberry market. ComexPerú identifies raspberries among six emerging Peruvian agro-export products that could gain popularity due to their antioxidant properties, a trend observed post-pandemic. These include granadilla, aguaymanto, pitahaya, and turmeric, with cherries still in a trial phase. The key to tapping into this market lies in obtaining the necessary US sanitary authorizations. Currently, these products are being marketed as samples to potential buyers.