The article introduces the new 'Tea Beverage Series Group Standards' for the Chinese tea industry, a significant move towards regulating the rapidly growing sector. Led by Naixue's tea brand and in collaboration with other institutions and experts, the standards aim to ensure product quality and safety. Covering new tea and beverage products, their manufacturing processes, and raw materials, these standards will be essential for the industry's standardization and professionalization. The article highlights the need for the industry to adopt such regulations not only for economic growth but also to meet social expectations. It emphasizes that leading enterprises should set high standards and comply with industry norms, contributing to the industry's maturity and positive development.