South Chungcheong eco-friendly agricultural products, single-branded as 'More Beneficial South Chungcheong'...first establishment of management and operation basis

Published Dec 3, 2025

Tridge summary

[Agricultural, Fisheries and Livestock Newspaper=Reporter Nara Park] The Chungnam Provincial Assembly has established a system to foster and manage the integrated brand "More Beneficial Chungnam" for eco-friendly agricultural products within a legal framework. The "Ordinance on the Promotion and Management of Regional Brands for Eco-friendly Agricultural Products," proposed by Representative Jeong Gwang-seop (People Power Party, Taean 2), passed the review of the Agriculture, Fisheries and Marine Affairs Committee on the 3rd and is pending approval by the full assembly. The ordinance aims to institutionalize the brand management, which was previously at the guideline level, to enable integrated promotion of production, quality control, distribution, and publicity. Key contents include: △ Definition of eco-friendly agricultural products and regional brands △ Regulations on the duties of the governor △ Establishment of a practice plan every five years △ Brand review committee.

Original content

The establishment of a legal basis for a metropolitan brand to systematize production, distribution, and promotion Establishment of a brand review committee and formulation of a five-year action plan Goals of increasing farmer income and securing consumer trust Rep. Jeong Gwang-seop: "We will grow it into a representative brand recognized nationwide" The South Chungcheong Provincial Assembly has established a system to nurture and manage the integrated brand of eco-friendly agricultural products, "More Beneficial Chungnam," within a legal framework. The "Ordinance on the Promotion and Management of Metropolitan Brands for Eco-friendly Agricultural Products," proposed by Rep. Jeong Gwang-seop (People Power Party, Taean 2), passed the review of the Agriculture, Forestry, Fisheries and Marine Affairs Committee and is awaiting the decision of the full assembly. The ordinance includes provisions to institutionalize the brand management, which had previously remained at the guideline ...

Source: Aflnews