Spanish olive oil sales rise 41% in China, Japan, and Taiwan in 3 years
Olive Oil
Japan
Published Jan 30, 2021
Original content
The joint sales of olive oils from Spain in Japan, China and Taiwan have grown by 41% in the last three years (to 94,541 tons) and + 8% in Germany, the United Kingdom, Belgium and the Netherlands, to 90,700 Consumption grew by 10% in Spain (519,100 tons of olive oil), according to data provided by the Interprofessional of the branch, which however highlights the drop in sales to the United States, of -7% ( 99,633 t) for the tariffs imposed in 2019 by the Donald Trump Administration. In this statement, he takes stock of the Olive Oil World Tour campaign, which since 2018 "has helped to boost" demand in nine markets thanks to an "ambitious" package of actions that have reached more than 23,000 million contacts. The Olive Oil Interprofessional also takes stock of its promotional campaigns, which according to its data have achieved ...
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