Avocado prices in Ho Chi Minh City have hit record lows due to a surge in production and sluggish domestic demand. The price per kilogram has dropped to 7,000-9,000 VND, a significant decrease from the 100,000 VND per kilogram of a few years ago. This situation is particularly affecting farmers in Dak Lak province, where the avocado cultivation area has expanded dramatically in recent years. The province is struggling to offset the production costs with such low prices, and the situation is further worsened by the Covid-19 pandemic. Despite efforts to connect farmers with local consumers and create value-added products, the volume remains small and the challenge of finding a market for the abundant avocado produce remains.