US: Survey shows frozen fruits and vegetables retain consumer appeal

Published 2022년 11월 15일

Tridge summary

A recent survey commissioned by the American Frozen Food Institute (AFFI) and conducted by 210 Analytics revealed that over a quarter of shoppers have increased their purchase of frozen fruits and vegetables in the past three years. The study, which surveyed over 1,500 consumers, found that 94% of American households have bought these products, with the sales reaching $7.1 billion and product volume exceeding pre-pandemic levels. The top uses of frozen produce were as sides, in beverages, and in pasta and rice dishes. The survey also highlighted that frozen produce helps reduce food waste and save money. Among SNAP-eligible households, eight out of ten agreed that frozen fruits and vegetables make it easier to eat more produce, prevent food waste, and help save money, underscoring the importance of frozen food in federal feeding programs.

Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

November 14, 2022 ARLINGTON, Va.–(BUSINESS WIRE)–A new survey finds that more than a quarter of shoppers are buying more frozen fruits and vegetables than three years ago and identify many benefits with these foods.Frozen fruits and vegetables help make it easier for a variety of households and demographic groups to easily increase their produce consumption and reduce their food waste.Overall, penetration in the U.S. is high, with 94% of American households buying frozen fruits and vegetables.The American Frozen Food Institute (AFFI) commissioned 210 Analytics to survey a diverse range of households modeled to the U.S. Census to better understand shopper perceptions, shopping habits and applications of frozen fruits and vegetables.The report, Frozen Fruits & Vegetables: Perceptions, Uses and Expectations among U.S. Consumers and SNAP-Eligible Households, revealed that the widespread purchase and use help increase produce consumption.Among the more than 1,500 consumers surveyed, ...

Source: Producebluebook