Taiwan's unique fruit, the atemoya, also known as the pineapple sugar apple, will make its debut in the Japanese market in March. This follows China's ban on Taiwanese fruit imports, including pineapples and wax apples, last year. In response, Japanese consumers have shown support for Taiwan by buying Taiwanese pineapples. As a result, Japan has emerged as Taiwan's primary export market for pineapples. The Taiwan Agriculture Council aims to export 2,000 tons of atemoyas to Japan, a product of Taitung's annual production of 57,000 tons, which results in an annual export of 16,000 tons.