Ten o'clock news report | Moutai 1935 sales increase by over 20% in many regions; Fenjiu enters the "second phase of revival"; Shennongjia total energy storage to reach 200,000 tons

Published Nov 18, 2025

Original content

The Seventh China Baijiu Academic Symposium and the First Ecological Aged Liquor Academic and Technology Summit Forum were held from November 15 to 16 at the Taopai Shede Cultural Tourism Area. The conference focused on exchanges around ecological brewing, the scientific quality of aged liquor, and the development of Baijiu flavors, converging on the industry consensus of "ecology as the foundation, innovation as the enabler, and quality as the core." This laid a solid foundation for further promoting quality improvement and implementing land-based ecological brewing practices. On November 15, the Henan Province Baijiu Chief Engineer Conference and the 2025 National Baijiu Tasting Committee Transition Work Summary Meeting was held. The meeting focused on in-depth exchanges on core issues such as Baijiu quality improvement and technological innovation. It was revealed that in the future, Yujiu enterprises will further shift their focus to "innovation-led" and "value expression." In ...
Source: Foodmate

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