Vietnamese dragon fruit imports to Australia have increased by 14% in 2021, despite the high price and the presence of locally grown fruit. The Vietnam Trade Office in Australia is promoting Vietnamese dragon fruit to young people to expand the market. There is potential to expand to the Indian market, despite India's planting of dragon fruit and lower quality compared to Vietnamese fruit. Vietnamese enterprises can meet the demand and provide quality assurance products to the international market, including India. Agencies and businesses need to invest in promoting Vietnamese dragon fruit in the Indian market.