From the native stevia plant, Mr. Nguyễn Văn Thứ built the GC Food brand, pioneering the 'happy agriculture' model linking farmers with the global green value chain.
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"Creating a happy world through a happy food chain, that is the vision that GC Food pursues. We believe that when everyone finds joy in their work and in the products they create, that is the beginning of a happy world," said Mr. Nguyen Van Thu, Chairman of the Board of Directors of G.C Food Joint Stock Company (GC Food) when telling us about his serendipitous journey and path intertwined with the agricultural sector. The person who sows happiness In the midst of the windy Sun & Wind Farm in the Central region (now My Son commune, Khanh Hoa province), Mr. Nguyen Van Thu's deep voice narrated his journey of turning his back on the bank, choosing agriculture as a place to invest his faith and aspirations. Before entering the agricultural sector, Mr. Nguyen Van Thu had held various positions in the banking industry. His work helped him see clearly the barriers that prevented agricultural enterprises from going far, which were good products but difficult to access the international ...