The article highlights the start of raspberry purchasing season for freezing in Serbia, with harvesting already underway in the south and expected to begin in the west, which is the primary production area. Despite an agreement to maintain prices at a minimum of 250 dinars (about $2.5 US dollars) per kg, southern freezers are offering only 200 dinars (about $1.8) per kg, which is disappointing to suppliers due to high crop losses and reduced acreage. This situation contrasts with expectations in Ukraine, where prices for high-quality raspberries for freezing are anticipated to rise to 50-70 UAH/kg (around $1.2 to $1.8 per kg) in 2024, a significant increase from the rock-bottom prices of 2023.