The Moroccan Hass avocado made its debut on the Georgian market, edging out the Turkish one in price

게시됨 2024년 3월 30일

Tridge 요약

In March 2024, Georgia's avocado market saw a pivotal development with the introduction of Hass avocados from Morocco, marking the first direct wholesale supply to the country. This was made possible through a collaboration between an importer and the Carrefour supermarket chain, offering these avocados at a significantly lower price of about $4.8 per kg, compared to the usual $6.5 to $7 for Turkish avocados. This move, highlighted by expert Fyodor Rybalko, is set to potentially shift consumer preferences in Georgia, challenging the misconception that Hass avocados' dark color indicates overripeness. This initiative follows the successful direct avocado deliveries from Kenya in 2023, aiming to diversify and enhance the competitiveness of Georgia's avocado market.

면책 조항: 위의 요약은 정보 제공 목적으로 Tridge 자체 학습 AI 모델에 의해 생성되었습니다.

원본 콘텐츠

According to EastFruit analysts, in March 2024, an unusual event occurred in the Georgian avocado market - for the first time, a direct wholesale supply of Hass avocados from Morocco was carried out. This made it possible to offer a variety and type of avocado that is still non-standard for the Georgian market, at a more affordable price. This became possible thanks to the importer’s cooperation with the Carrefour supermarket chain, which offered Moroccan avocados at a retail price of about $4.8 per kg. According to international expert on the fruit and vegetable business Fyodor Rybalko, this event was a real breakthrough for Georgia and attracted the attention of consumers, because the standard retail price for avocados in this country ranges from $6.5 to $7 per kg. And this is for Turkish avocados, which were sold wholesale at the same price as Moroccan avocados at retail. Read also: A scanner will help you choose the perfect avocado – the experience of Belgian supermarkets It ...

출처: Eastfruit