The article highlights the significant decrease in the price of desiccated coconut, reaching a record low of 20,000-25,000 VND/dozen in Tien Giang province, Vietnam, affecting farmers negatively. This decline occurs amidst high coconut harvest periods and rising costs for garden care. In response, the district government of Cho Gao is promoting organic coconut cultivation, planning to certify 300 hectares as organic for the European market in 2022. The province is also urging farmers to adopt sustainable practices and seek ways to consume the existing stock of dried coconut efficiently.