The European Union (EU), as the world's largest producer of olive oil, has seen a significant drop in production due to adverse weather conditions, with a 40% decrease in the 2022/23 campaign and a 25% decrease in the 2023/24 campaign compared to average production. This global decline has led to a surge in olive oil prices, exacerbating the risk of fraud in the market. The article emphasizes the importance of strengthening administrative measures against fraud and investing in consumer education. It also points out issues with EU marketing rules that allow blending and the need for stricter packaging regulations. The article also discusses the challenge of competition from neighboring countries like Tunisia, which export duty-free to the EU, and calls for efforts to maintain EU's high production standards.