Norway's seafood exports reached NOK 80.6 billion in the first half of the year, marking a 2% decrease from the previous year but still the second-best performance ever. The industry faced challenges such as weakened purchasing power in key markets, lower export volumes, and increased global competition. Salmon remained the top export species despite a 3% drop in value, while trout exports saw significant growth. Cod exports experienced a notable decline, particularly fresh wild cod, though fresh farmed cod exports increased. Herring and mackerel exports also fell due to reduced quotas, but mackerel prices hit a record high. Snow crab exports had a record-breaking first half, while prawn exports saw their strongest performance since 2000. Key markets included Poland, Denmark, the USA, and Canada.