The article highlights the challenges faced by watermelon growers in Zagora, Morocco, due to local government restrictions on cultivation caused by water scarcity. These restrictions have led to a 25% decrease in watermelon cultivation areas and a significant increase in water supply costs. Despite these challenges, growers remain optimistic about the quality of their produce, believing it to be superior due to favorable climate conditions. Moroccan watermelons are known for their taste and size, ranging from 8 to 18 kg. The country exports most of its production to the Netherlands and the United Kingdom, but growers are open to exploring other markets. They are confident that the quality/price ratio will favor Moroccan growers, especially when water conditions improve.