South Korea: Cheongsong county in Gyeongbuk captivates Southeast Asian tastes with K-Apple Cheongsong apples

Published 2023년 7월 2일

Tridge summary

Cheongsong County in North Gyeongsang Province, South Korea, is increasing its exports of Cheongsong apples to Southeast Asia to strengthen its position and brand value in the face of climate change and potential competition from apple production in Gangwon-do. The county has obtained a quota for exporting 300 tons of apples to Indonesia and has already exported 30 tons of apples and 15 tons of apple juice. Cheongsong County plans to expand its apple exports to more than 10,000 tons and has implemented measures such as establishing a legal foundation, developing new packaging, and expanding subsidies for farm household shipments.

Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

(Cheongsong = Yonhap News) Correspondent Lee Kang-il = Cheongsong-gun, North Gyeongsang Province, is in earnest exporting its specialty, Cheongsong apples, to Southeast Asia. As the main apple-producing area moves north due to climate change, Cheongsong Apple, which could be shaken if apple production increases in Gangwon-do, strengthens its position and brand value, and is expanding the Southeast Asian market to secure price competitiveness. According to Cheongsong-gun on the 2nd, the county obtained a quota for exporting 300 tons of Cheongsong apples to Indonesia in November last year. Apple juice can be exported without restrictions for 5 years. Since then, Cheongsong County has exported 30 tons of Cheongsong apples and 15 tons of apple juice until last month. Apples exported to Indonesia are sold at local Lotte Mart. In addition, in May of this year, it signed an agreement with a local distributor in the Philippines and exported 11 tons of apples. The county plans to expand ...

Source: Yna