Wines from the Dão demarcated region experienced a 10% increase in the average price per liter, the highest adjustment among Portuguese wines, in the first half of 2023 compared to the same period in 2022. These wines have also been exported to more than 70 countries, with Norway, Poland, and Sweden being the top importers in terms of volume. The Dão region is gaining recognition internationally for its distinctive terroir and the excellence of its wines, especially those made from native Portuguese grape varieties.