The article highlights a concerning trend in the Korean pork market, with prices for imported frozen pork belly soaring to record highs due to a combination of factors, including African swine fever outbreaks in Europe, reduced factory utilization rates because of COVID-19, and logistics issues such as container shortages in the United States. As a result, the wholesale price of German pork belly has seen a significant increase of 45% from the latter half of the previous year, reaching around 8,000 won per kilogram. Similarly, U.S. pork prices have risen by 20-25% to 3,000 won per kilogram. These increases are expected to drive the price of pork belly to 10,000 won per kilogram for the first time, impacting the domestic market and leading to a decrease in pork imports by over 20%. This situation is regarded as an opportunity for domestic pork to improve its price competitiveness and reclaim market share, particularly in the HMR (home meals) and franchise galbi restaurants sectors.