This decision aims to improve income and secure livelihoods for dairy farmers. It is expected that around 250,000 farming households participating in the Milkfed system will benefit directly immediately. The state government stated that the price adjustment will contribute to improving the economic conditions of milk producers, and it may spread across the entire industry, forcing other purchasing businesses to adjust their prices to maintain competitiveness. It is estimated that around 3 million milk-producing households across Punjab will benefit indirectly from this policy. As one of the leading enterprises in the packaged milk and dairy products sector, Milkfed is expected to contribute to boosting the rural economy, with an additional income increase of approximately ...