Brazil: Loss of consumer purchasing power influences the chicken market

Faced with the weak financial performance that chicken has been registering, there are those who conclude that prices do not react due to an excess of supply caused by recent increases in production. True, there is excess supply. But due not to the increase in production, but to the fact that the consumer has lost his former purchasing capacity. Mainly because prices rose without their earnings being corrected in the same proportion. To prove that there is no excess supply, consider the production of broiler chicks. This year, it has been lower than that observed, for example, two years ago, in the ...