Over 6,000 small-holder farmers in Zimbabwe's Gokwe district have been contracted by the Agriculture Business Centre (ABC) to cultivate drought-resistant crops such as sunflower, sorghum, pearl millet, cowpeas, Bambara nuts, and chillies for the 2021/22 farming season. This is the third year of this initiative by ABC. The target for sunflower production has been set at 4,000 farmers, with seed allocation increasing from 5,000kg to over 22,000kg. The project aims to combat poverty by providing a source of cash cropping and affordable processed oil. A farmer, Clayton Muguti, shared his success story of using proceeds from sunflower sales to purchase livestock and farming equipment.